
As a senior-level professional with over two decades of experience in the field, I have honed my skills in advertising strategy, media planning, and media buying. My work has spanned a diverse array of clients, including regional and local businesses. Additionally, I have served as an off-site media planner and buyer for various marketing agencies.
I earned my BA in mass communications from UMass Amherst, and for the first 17 years of my career, I successfully represented and sold campaigns across print, radio, and television. In 1997, I launched my own video production company and full-service advertising agency, focusing on media planning and buying. A crucial element of my success has been my relationships with both existing and new media representatives. This extensive network of knowledge enables me to save clients time and money while minimizing potential errors.
For several years, I have been the facilitator, moderator, and mentor for the Women's Business Center in Portsmouth, New Hampshire. I have presented at marketing seminars nationwide, including six years of teaching intensive four-day seminars for the Media Buying Academy. For over 25 years, I have actively participated in a small group of women business owners who meet monthly for support and mentorship.
When I'm not in the office, you can find me enjoying pickleball, hitting the golf course, skiing down the slopes, or working at my potter’s wheel. www.LoriMartonePottery.com
Founder, specializing in advertising strategy and media planning, Media Consultant. Expertise in media buying to enhance brand visibility on LinkedIn.
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