Lori Martone

I am a seasoned, senior-level professional with over two decades of experience in the field, including media planning and buying, advertising, and marketing strategy. My firm, MEDIALink, services a wide variety of clients, including regional and local businesses. In addition, I work as an off-site media planner and buyer for other marketing agencies.

I received my BA in mass communications from UMass Amherst and spent the first 17 years of my career successfully representing and selling print, radio, and television campaigns. In 1997, I opened my own video production company and full service advertising agency, specializing in media planning and buying. Key to my success has been relationships with existing and new media representatives. This network of knowledge saves my clients time and money, while minimizing possible mistakes. I work diligently to make every buy as comprehensive as possible, negotiating competitive rates and added value. 

For several years I was the facilitator, moderator, and mentor for the Women's Business Center in Portsmouth, New Hampshire. I have spoken at marketing seminars nationwide, including six years teaching four-day, intensive seminars for the Media Buying Academy. For over 25 years, I have been active in a small group of women business owners who meet monthly for support and mentorship.

Today, I still find the media world exciting and gratifying. I always keep current on new media and digital opportunities and thrive on engagement with all brands of businesses. 

When not in the office, you can find me on a pickleball court, the golf course, the slopes, or at my potter’s wheel. www.LoriMartonePottery.com